AT&T - IMMERSIVE RETAIL
In collaboration with AT&T Foundry and Extail, Phenomena Labs developed unique 3D physical sculptures serving as interactive retail displays, transforming the shopping experience into an interactive journey.
The sculptures were miniature worlds unto themselves, intricately designed and rich in detail. They served as both art pieces and functional displays, capturing the essence of AT&T's technological prowess.
The project involved intricate 3D printing and real-time programming of interactive content. The resulting installations were not just static sculptures but dynamic interfaces that engaged customers in a multi-sensory retail experience.
CREDITS
Client: AT&T Foundry & Extail
Partner: Yoav Cohen